Audience Research.

Horror - Zombies.

Horror: An overwhelming and painful feeling caused by someone frighteningly shocking, terrifying or revolting, a shuddering fear. 

  

The graph shows the different age categories and the percentage they visit the cinema. As you can see 15-24 year olds have been most likely to attend the cinema, although there has been a little decrease over the years, they still attend it more than the any other age category. Therefore this graph is relevant to my research as it links well with my target audience being the age category of 15-24 year olds.


Why do people choose to watch horror films?
People are likely to choose to watch horror films as it puts them out of their comfort zone, which creates a sense of thrill and adrenaline which people like. They build tension and create fear which scares people which they find as a form as entertainment. All horror films affect people in different ways, for example people like to go and watch zombie films as they believe that the actors in the film could survive the apocalypse, and makes them gain a connection to the actors in the film as they want them to survive. People also find zombie films humorous and funny, so they find it entertaining to go and watch. 

The usual age for a horror/ zombie target audience is between the ages of 15-25 years old