Friday, 12 September 2014

OK! Magazine Front Cover.


The Mast- Head that is used, is in capital letters and ended with an explanation mark, to stand out to the buyers and grab your attention. The use of the colour red, with the bold white writing on top, is eye- catching and informative, grabbing the attention of the buyers. As the Head- mast stands out so much, it is the first thing the buyer is drawn to, which is great thing for a well known magazine such as
'OK!'.

The other coloured boxes around the magazine also grab the buyers attention. The reason that specific text is in all of them boxes is for one reason and that is to stand out. The reason for that is because inside the boxes there is always important information that they use to entice you with and to get you to buy it, for example, the words 'World Exclusive' and the word 'Private' emphasise the fact the pictures have only been realised and never seen before, so it makes you as a reader want to see them even more. At the top of the page in another box with bold writing, it telling you that you can get 3 magazines for the price of one, this is showing deals to the buyer and trying to get them to buy this magazine as you get more of them, however in very small print under the head- mast is the price of £2.95 which is dearer than a magazine on its own, so they are trying to get more money.

The price of the magazine is in small writing so that it doesn't draw attention to how much the buyer is going to have to pay for the magazine or put them off. They put all of the other stuff in bold and bright colours first so they can try and get them to see the 'exclusive' stuff inside the magazine.
'CHERYL' is in bold letters, in bigger font than the rest of the text on the magazine, this is to show that the main feature of the magazine, and that the focus on her.

This magazine is aimed at a target audience of adult women, the reason for this is because the magazine is about exclusive celebrity interviews and about their lives. The magazine has also got a lot of pink on it and 'girly' colours, which stereotypically link the magazine into being for girls. The magazine also shows pictures on the front, making you want to read and look inside so that you can see what the pictures are about and the story behind them.

The close up shot of Cheryl makes the magazine stand out even more as it has a well known celebrities face on the front. Cheryl looks natural and doesn't seem to be wearing as much makeup as she normally would, therefore her features do not stand out as much as they do in some magazines. The colour of Cheryl's hair also looks natural, and stands out from the magazine too. The reason why Cheryl may not be wearing much makeup, could be due to the fact the background it plain and there is already a lot of colour on the magazine from the boxes, so it may be too much if she was wearing bright lipstick.

Lastly the text that is a quote from Cheryl her self in bold letters on the left had side, is a good way of getting the buyer to want to read the magazine as they will want to find out the story behind it and the reasons for why she has said that. There is also a barcode on the magazine, which is clearly an essential part as it used to sell the magazine when scanned.




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